Growth & Automation Studio
Built for wellness, fitness & health brands that refuse to look ordinary.
We build high-conversion websites and intelligent growth systems for wellness, fitness, and health brands that care as much about how they look as how they grow.
The Gap
Most wellness, fitness & health brands have built something beautiful. Their digital presence hasn't kept up.
You've invested in your space, your team, your treatments, and your identity. But your website doesn't reflect that quality — and behind it, there's no system catching the leads you're losing every day.
Inquiries go unanswered. Past clients don't return. Bookings arrive inconsistently. The experience you deliver inside your business isn't matched by the experience online.
That's the gap we close.
What We Build
A connected suite. From first impression to long-term retention.
Every service is designed to work together. Start with your website. Layer in automation. Build a system that grows with you.
High-Conversion Websites
High-Conversion Websites
The foundation of everything.
The foundation of everything.
Premium, conversion-focused websites built for the aesthetic standards your brand demands — designed to earn trust instantly and move visitors toward action, without ever feeling salesy.
- →Custom website design
- →Mobile optimisation
- →Booking system integration
- →Lead capture and CRM connection
- →SEO foundations
- →Analytics setup
- →Social integrations
- →Conversion-focused structure throughout
Booking Systems & Automation
Booking Systems & Automation
The engine behind a consistently full calendar.
The engine behind a consistently full calendar.
Integrated booking flows, instant lead response, missed inquiry recovery, and smart confirmation and reminder sequences. Your front desk — running 24/7 without adding headcount.
- →AI lead capture and instant follow-up
- →Booking friction reduction and optimisation
- →Automated confirmations and reminders
- →No-show reduction workflows
- →Missed inquiry recovery sequences
- →Pipeline and CRM setup
Client Reactivation & Retention
Client Reactivation & Retention
The system that brings them back.
The system that brings them back.
Most wellness businesses are sitting on a database of past clients who haven't been contacted in months. We build the automated systems that re-engage them — on brand, at the right moment.
- →Client reactivation campaigns
- →Retention and rebooking flows
- →Membership retention workflows
- →Automated nurture sequences
- →Lifetime value optimisation
Email & SMS Nurture Systems
Email & SMS Nurture Systems
The relationship that runs in the background.
The relationship that runs in the background.
Structured communication workflows that keep your brand present, your clients engaged, and your calendar moving — without requiring your team to send a single message manually.
- →Email nurture sequences
- →SMS follow-up and reminder flows
- →Post-visit and post-treatment workflows
- →Reactivation campaigns
- →Seasonal and promotional automations
AI Front Desk & Voice Agents
AI Front Desk & Voice Agents
For brands ready to operate at scale.
For brands ready to operate at scale.
AI-powered chat and voice agents that handle inquiries, answer questions, qualify leads, and book appointments — around the clock, completely on brand.
- →AI receptionist chat agent (website and/or WhatsApp)
- →AI voice agent for inbound calls
- →FAQ automation
- →Inquiry qualification and routing
- →Booking integration
- →CRM logging
Our Work
Built for brands that care about both.
Every project has one goal: look extraordinary and perform consistently.
How It Works
Simple from start to finish.
Fill in the brief
Tell us about your brand, your clients, your goals, and your design direction. The more detail you share, the sharper the proposal.
Receive your tailored proposal
You'll receive a written proposal specific to your brand, including full investment breakdown. No templates. No generic quotes.
Book your discovery call
Once you've reviewed your proposal, you can book a focused 30-minute call directly — no pressure, just clarity.
Scope and investment aligned
On the call we confirm exactly what your project includes and agree on timeline and start date.
Approve and confirm with deposit
A deposit confirms your project and reserves your start date. Website projects: 50% upfront, 50% on delivery. System projects: milestone structure agreed on the discovery call.
Start date confirmed
Your start date is confirmed personally before any work begins.
We build and deliver
We get to work on your confirmed start date. Delivery timelines are always agreed in advance and always honoured.
Review, refine and launch
You review the first version and share consolidated feedback. Once approved, full ownership is transferred and your project goes live.
Who's Behind This
Built by someone who understands your industry.
Propeller AI was founded to solve one problem: premium wellness brands deserve a digital presence that matches the quality of what they've built in person.
We work exclusively with wellness, fitness, and health businesses — because focus is how we deliver exceptional outcomes. The deeper we go into one world, the sharper every website, every system, and every proposal becomes.
Every project is handled with the same care you bring to your own clients.
Founding Clients
We're building our reputation one brand at a time.
Propeller AI is accepting three founding client engagements at a reduced investment. In exchange, we go all in — more time, more attention, more iteration than any future project will receive at this price. If your brand is ready and the fit is right, this is the moment.
Three spots. Full commitment. Real results.
Start a Project →Questions
Answered simply.
We work exclusively with wellness, fitness, and health brands — spas, recovery studios, boutique gyms, pilates and yoga studios, saunas, aesthetic clinics, supplement brands, health technology innovators and longevity businesses. If your brand sits inside this world, we already understand it.
Every Propeller AI engagement begins with the website — the foundation everything else is built on. Once that's in place, we can layer in automation, CRM, nurture sequences, and retention systems based on what your business actually needs. We'll map that out together on the discovery call.
Website projects: 50% deposit to confirm, 50% on delivery. System and Scale projects: a milestone structure is agreed on the discovery call. Retainer arrangements are billed monthly with a 30-day notice period. Full ownership of all assets transfers to you on completion — always.
Your brand assets if you have them (logo, photography, copy), and a clear sense of what your business does well. If anything is missing, we can guide you through it or recommend trusted partners.
Most projects begin within one to two weeks of the discovery call. Larger builds are scheduled around your specific launch needs.
Yes — completely. You own your website, your domain, your data, your accounts, and every asset we build for you. There are no lock-ins.
You can run your site and systems independently, or move onto the retainer for continuous optimisation, new automations, and ongoing support. Either way, everything we build is fully yours — no lock-ins, no dependencies.
Start a Project
Let's build something your brand deserves.
Fill in the brief below. You'll receive a tailored proposal within 48 hours — and from there, book a focused 30-minute discovery call at a time that suits you. No commitment until you're ready.


